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AVOA: Leading the IT Evolution

Tim Crawford

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Top Stories by Tim Crawford

Back in May of 2014, 30 months ago, I penned the piece What Happens if Twitter Goes Away? It was a provocative look at the decline of one of Social Media’s darlings and suggesting potential value between free and paid services. Has the Social Media industry reached an inflection point where “free” services need to… Continue reading A Proposal to Save Social Media and Twitter ... (more)

7 Ways Not to Engage Influencers and Independent Analysts

Are you looking to engage folks beyond the major analyst firms? Over the past few years, companies are engaging influencers and independence analysts more and more. However, there are some bad practices that have developed and ways you can overcome those. Before you think about engaging influencers and independent analysts, read this first to avoid… Continue reading 7 Ways Not to Engage Influencers and Independent Analysts ... (more)

Simple and Standard… or Custom and Complex

Over the years, IT has had the ability to customize the heck out of applications. Even the industry enabled this addiction to feature creep. Vendors asked what new button, bell, and whistle customers wanted and then delivered what they could. Customization became a hallmark of IT trying to ultimately please the customer and meet their ever-changing requirements. Custom configurations lead to the ability to do more and increase the value of the application/ service to the user. As the number of customizations increased, so did the level of complexity. Eventually, that very flexibil... (more)

Gaining Entry to the Enterprise via the Consumer Trojan Horse

Ok, so you’re selling technology products, solutions or services. You’re looking for the largest buyers and typically look to the enterprise market. You develop the strategy and start going to work. You setup a sales team, check. You setup a channel and partner program, check. Then you start leveraging the relationships, check. But how do you cover the consumer angle? Huh? Yes. Using consumers as a sort of ‘Trojan Horse’ into the enterprise space. In just the past few years, we’ve seen an uptick in the impact of Consumerization of IT (CoIT) in the enterprise space. The movement ... (more)

Cloud Computing Turns InfoSec Upside Down

I had the opportunity to write a post for SecureWorld Post’s site. The role Information Security (InfoSec) is nothing new to many organizations. InfoSec’s methods and best practices are well understood. Note I am distinguishing between being understood and well implemented. As technology and methods make incremental changes, InfoSec processes evolved accordingly. And best practices become more widely understood. That is all well and good. Then Cloud Computing comes along. Without getting into the nuances what it is and how long it has been around, it is significantly changing the I... (more)